Digital Design
With years of experience in designing digital brand presences, I specialize in both static and animated design, creative direction, and copywriting for social media. I am well-versed in platform best practices, including Instagram, TikTok, LinkedIn, and Meta, and have a strong understanding of how to create impactful, engaging content across these channels. Check out some of my past work below.
BCW Expectations at Work
Brief: I led the design of standout assets for the R & S team’s research on employees expectations of their employers in a post pandemic world.
My role: Designer, Animator
Out East Eyewear Spring 2021 Collection
Brief: The assets I created for Out East Eyewear's spring collection were a triple win: informative, engaging, and instrumental in boosting sales. Showcasing their new styles while also solidifying the brand in the e-commerce space, the spring launch was a major success!
My role: Designer, Copywriter
BCW Digital Healthcare Recruitment Ads
Brief: I worked with our healthcare and digital team to craft compelling social advertisements that bring to life the benefits of working for our healthcare practice. Our creative approach to the assets paid off, fueling both LinkedIn engagement and a stronger talent pool for our healthcare team.
My role: Designer, Copywriter
BCW Age of Values Digital Campaign
Brief: I led the design of standout assets for the R & S team’s research on everyday consumer preferences.
My role: Designer, Copywriter
BCW Employee Spotlights and Cultural Moments
Brief: I have created still and motion assets over my time at BCW surrounding key cultural moments and spotlighting employees on BCW channels.
My role: Designer